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P-ISSN 1063-343X
E-ISSN 2576-3458
Original Research
Vol. 26, Issue 2, 2023February 08, 2023 EDT

Strategic Alliance Sustainability: Partner Cohesion and Customer Goal Achievement

George DeFeis, MBA, Ph.D.,
Alliance cohesionalliance renewalcustomer goal achievementstrategic alliancesustainability Strategic Alliance Sustainability
Copyright Logoccby-sa-4.0 • https://doi.org/10.53462/RBJE4998

Articles in Vol. 26, Issue 2, 2023

Vol. 26, Issue 2, 2023
  • Table of Contents 26(2)
    Scott Jeffrey
  • In this issue
    Scott Jeffrey
  • Strategic Alliance Sustainability: Partner Cohesion and Customer Goal Achievement
    George DeFeis
  • Effect of Crude Oil Price Changes on Human Development in Ghana: A Structural Equations Modeling Approach
    Abdallah Abdul-MumuniMichael InsaidooAbubakari MusahRichard Akotoa
  • The Beveridge Curve and the “she-cession”
    Hannah Sheldon
  • The Role of Brand Silence and Nostalgia in Revitalizing Traditional Skincare Products with Advertising and Celebrity Endorsement Strategy as a Mediator
    Vibhuti TripathiTarunija Chandra
JBES
DeFeis, George. 2023. “Strategic Alliance Sustainability:    Partner Cohesion and Customer Goal Achievement.” Journal of Business and Economic Studies 26 (2): 1–33. https://doi.org/10.53462/RBJE4998.
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